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Iain Bitran is Chief Technology Officer of Enterprizer Technologies Limited (ETL). An expert in enterprise modelling, Iain has over 15 years of experience in working with a variety of enterprises and cultures, worldwide. His main focus has been on creating “intelligent” tools that support enterprise development together with leading research institutions. He has also worked on many projects for national/regional development agencies and for the European Commission and United Nations. Iain leads the design of Enterprizer®, ETL’s enterprise modelling software platform, and supports an international network of associates. Iain is the current President of The International Society for Professional Innovation Management (ISPIM) and has been the driving force behind the resurgence of ISPIM over the past three years. A regular speaker at international conferences, Iain has, together with his co-authors, received the best paper award at both the eChallenges 2002 conference in Prague, Czech Republic and the ISPIM 2001 conference in Lappeenranta, Finland.
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Dr Steffen Conn is ETL’s Research Officer. Steffen holds a Doctorate of Science (Technology) in International Business as well as a first class Bachelor of Arts and a Master of Arts (awarded with distinction) in International Business. His role within ETL concentrates mainly on the development of Enterprizer® “intelligent” tools and related workshops and training materials. Steffen led the research elements plus development of the executive training and support courseware for the EC-funded SMART project on strategic alliances. Steffen is Vice President, Membership & Finance of The International Society for Professional Innovation Management (ISPIM). He co-authored award winning papers for the ISPIM 2001 and e2002 conferences related to innovation and strategic alliances and received the Medal of the City of Rennes for outstanding research in 2002 and 2003.
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| Workshop, Wednesday, 14.00-17.30, 5 July 2006, Oxford University |
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Integrating Innovation Management & Research Activities
Led by Iain Bitran and Steffen Conn, International Society for Professional Innovation Management and Enterprizer Technologies
Repeated cost-effective and timely development of new products and services is a key challenge for most companies. Few organisations are as successful as they would like to be when it comes to consistently delivering new creative products and services to outperform competitors. Innovation is often seen as a difficult and highly intangible factor for management to deal with.
Yet the reality is that some organisations are consistently better than others at delivering new winning products and services. Our research, in collaboration with ISPIM – The International Society for Professional Innovation Management and Lappeenranta University of Technology in Finland, has identified in-use “innovation best practice” in leading companies that has been used to deliver new products and services time and again.
Using a mixture of lecture, case study discussions and exercises, this workshop focuses on practical methods of maximising innovation and optimising its value to the company. The pragmatic approach to the workshop ensures quick and smooth transition from classroom to practice. This workshop will also introduce and use the innovationEnterprizer toolkit for creating and sustaining enterprise innovation.
Topics to be covered in this workshop:
* Innovation in context
* Communicating the innovation imperative
* Organising and managing for innovation
* Processes for innovation
* New service development
* Managing innovation portfolios
Upon completing this workshop, each participant will be able to:
* Understand the role of innovation and communicate it to motivate employees throughout the organisation.
* Develop human and organisational systems and structures that enhance the creativity of employees and maximise innovative output.
* Deal capably with the management of new service innovation in a manner that emphasises the different requirements of successful service development.
* Optimise existing innovation portfolios by applying both advanced screening and ongoing performance hurdle techniques.
Each workshop participant will also receive a copy of the Enterprizer Innovation Workbook together with a 60-day license for the innovationEnterprizer toolkit.
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