Evaluating Investment Decisions in Pharma Knowledge Management projects

The Chalfont Project presentation will give the attendees a solid methodology and template for creating a realistic and compelling ROI model to present to their executives for obtaining budget for KM initiatives.

In today’s tough economic environment “investment” in KM and organisational learning has taken a back seat to quick cost cutting measures in many companies. Part of the reason for this has been the way in which such projects are traditionally justified, often emphasising “intangible” benefits and never tying the tangible benefits to a company’s final product or outcome. Kevin Cookman of The Chalfont Project will equip the attendees of this workshop with a solid methodology for quantifying their expectations and tying them to outputs; the economic model will be a process familiar to all executives in major corporations. Attendees will leave the session with tools and understanding they can begin to apply immediately inside there organisations